I woke up with one of those vivid dreams you know will vanish by morning, so I grabbed my phone to write it down. Before I could type a single word…
“The dream was about
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a house with no doors, and my grandmother was…
A full-screen ad popped up. By the time I’d closed it, half the dream had already slipped away.
That moment stuck with me. The more I thought about it, the more everything about modern journaling apps bothered me.
Free apps bombard you with popups and ads — right at the moment you’re trying to be alone with your thoughts.
Paid apps are mostly subscriptions. Stop paying, and your access — sometimes even years of your own entries — gets cut off.
Your data can be sold to advertisers, used to build a psychological profile, or fed into AI training. A journal is the most private thing you own.
So I built the app I wanted to exist.
— Andrei